Urlaub auf und am Wasser in Bayern

Sales Tools

If you want to awaken your customers' enthusiasm for Bavaria, we will help you to do so with our professional sales tools. For example, we can provide you with brochures covering various different Bavarian holiday topics. In our well stocked image database you'll find key visuals and photos from all the regions of Bavaria – free for you to use. On our YouTube channel too, you (and your customers) can get inspiration from numerous videos about Bavaria's culture, its people and its holiday amenities. We also have material on river cruise extension tours, because an inspiring complementary programme is waiting for your customers before or after a river cruise on the Danube or the Main.

Our topics for you

Picture database & video footage

Watch our Bavaria Insiders explain what Bavaria and its traditions mean to them.

Learn more


Flip through our various brochures presenting endless travel opportunities in Bavaria.

Learn more

Xaver's: Das Wirtshaus ist das Wohnzimmer für Genießer

Bavarian Connection USA

Together across the pond. Learn more about the Bavarian Connection USA network.

Learn more

DMCs & Incoming Agencies

You are looking for a new DMC for your next Bavarian travel product? Have a look at the listing of our preferred DMC agencies incl. their source markets, which are all members of the the Federal Association of the German DMCs.

Learn more

DMC Listing
Florian Blickenberger: Der Schmuckdesigner beim Wandern

Meet the locals

Get to know our "locals" and discover Bavarian tradition and lifestyle through the people of the region. Through genuine local personalities who embody the Bavarian way of life in their actions and mannerisms, because they appreciate customs and traditions, but also mix them in an original and relaxed way - traditionally different.

Learn more


Subscribe to our free travel trade newsletter and receive even more inspiration from Bavaria for your customers!